apexcoaching.com
Designer · Developer
I'm an independent designer and developer based in Tampa. I build marketing sites, product interfaces, and brand systems for founders, agencies, and creative studios. I only take on a couple projects a month, so each one gets the care it deserves.
Most freelancers either design or build. I do both. That means no handoffs, no telephone game between two contractors, and a final site that matches the design exactly.
Single-page or full marketing site that turns visitors into customers.
Application interfaces for SaaS, dashboards, and product-led growth.
Visual systems that travel anywhere, from a one-page logo to a full brand book.
Light motion design and ongoing care plans for sites I've already built.
30-min call to align on goals, audience, and scope. You leave with a written plan and a fixed timeline, so there are no surprises later.
I design in the browser, sharing live progress every 24-48 hours. You review, I refine. Zero static mockup ping-pong.
I ship the site to your domain, hand over docs, and stay on call for 30 days post-launch to handle anything that comes up.
For founders who need a clean, fast landing page.
From $800
A full marketing site with motion, CMS, and analytics.
From $2,400
For startups and brands needing the full lifecycle.
From $5,800
All projects include a free 30-min discovery call before any commitment.
Post-launch support covers bug fixes and small tweaks. It's a warranty, not free updates. Ongoing changes, new pages, and content edits are handled through monthly care plans (starting at $99/mo).
Felt like working with a senior designer and a senior engineer in one person. Caleb asked the questions I didn't know I needed to answer, then turned the whole thing around in a week. Our booking page actually converts now, the inquiries have been steady ever since, and I finally have a site I'm proud to send people to. Best money I've spent on the business this year.
He gets the brief on the first call, then delivers way more than promised. Caleb spent time in the restaurant before he wrote a single line of code, so the site sounds like us instead of a template. We hired him for a landing page and ended up trusting him with the whole brand. Reservations are up, the inbox is full, and regulars keep telling us it finally feels like our place online.
Caleb actually listened. Most people just wanted to slap my stats on a page and call it done, but he asked about my partnership with Be The Match and what I care about outside the sport. The site he built feels like me, not a template, and brands have already started reaching out. Easiest call I made this season.
Most landing pages ship in 5 to 7 days from kickoff. Full marketing sites land in about 10 to 14 days. Studio-tier brand and site projects run 2 to 3 weeks. I work solo with modern tooling, so there's no chain of approvals slowing things down. The one variable I can't control is how fast you can review feedback and send content. If you're responsive, those numbers hold, and you'll get a fixed timeline before any payment.
We start with a 30-min discovery call to align on goals. I write up a plan and timeline. Once approved, I design directly in the browser and share live progress every 24-48 hours. You give feedback, I refine. We launch on the agreed date.
Yes. About a third of my work is done behind the scenes for design and dev agencies. Your name goes on the finished site, mine stays off it, and I can join client calls as part of your team if that helps. I'm happy to sign a confidentiality agreement upfront so nothing leaves your shop. Send over the brief and I'll scope it the same day.
Modern tools picked for speed, search ranking, and easy upkeep. Most builds run on Astro or Next.js with Tailwind for clean styling and GSAP for smooth animation. If you want to edit your own copy after launch, I plug in a simple dashboard through Sanity or Contentful so you're never stuck calling me for a word change. For smaller projects I write straight HTML, CSS, and JavaScript by hand. The stack matches the job, not the trend.
That works too. I can deliver a Figma file with developer handoff specs, design tokens, and a Loom walking through the decisions. Pricing scales down for design-only projects.
Every project includes a post-launch support window (30 days on Professional, 90 days on Studio) for bug fixes, browser issues, and minor text edits. Think of it as a warranty on the build. New pages, design changes, and content rewrites fall outside that window and are handled through monthly care plans starting at $99/mo, or quoted as a small add-on project.
Booking 1–2 projects per month. Limited availability.
contact@cg3studio.com